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Scottish Consumer Omnibus - February 2010 The CELLO mruk Omnibus is a monthly Scottish Consumer omnibus and 1,040 interviews are conducted in-home each month. There are 52 constituency based sample points. The distribution of sample points is in line with the geographic spread of the population. Interviews are conducted using a random route approach within each of the sampling points. One interview is conducted per household and quotas are imposed on age and gender to reflect the population. The sample is structured to match Scottish population profile estimates. The final data set was weighted on area, gender, age and socio economic grouping to match the Census information. 1,040 adults (aged 16 or over) were interviewed during the February 2010 wave of the Omnibus survey. Interviews were conducted between 5th – 18th February 2010. CELLO mruk research were commissioned by the Sunday Times to include three questions on their February Omnibus, the results of which (weighted and unweighted) can be found via the links below. For any further information, please contact Jim Law, Managing Director of CELLO mruk research: jim.law@cellomruk.co.uk. http://www.britishpollingcouncil.org. Please click here to see the unweighted tables. Please click here to see the weighted tables |
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